Last updated: September 28, 2025
This Privacy Policy explains how Banks in SG (“we,” “us,” or “our”) collects, uses, and shares information
when you visit banksinsg.com (the “Site”). We operate an informational website about banks and banking services in Singapore.
This document is for general information only and is not legal advice. Depending on your audience and business model,
you may have additional obligations under the Singapore Personal Data Protection Act 2012 (“PDPA”), the EU/UK GDPR, CCPA/CPRA, or other laws.
Quick Summary
- We do not run user accounts and do not intentionally collect sensitive personal data.
- We may collect limited data via cookies/analytics to improve the Site.
- We may show ads or use affiliate links; partners may set their own cookies.
- You can control cookies in your browser and opt out of analytics where offered.
- Contact us at support@banksinsg.com for any privacy request.
Information We Collect
We collect the following categories of information:
- Technical and Usage Data: IP address (truncated or anonymized where possible), device and browser type, pages visited, referring/exit pages, timestamps, and approximate location inferred from IP.
- Cookie and Similar Data: small files stored on your device to remember preferences and measure Site performance.
- Voluntary Communications: information you provide if you email us or submit a form (e.g., name, email, message content).
Cookies & Analytics
We use cookies and similar technologies to operate and improve the Site. Where we use analytics tools (for example, Google Analytics or a privacy-friendly alternative),
these tools help us understand aggregate usage patterns. You can usually disable cookies in your browser settings. Some features may not work properly without cookies.
If we use Google Analytics, Google may process data as an independent controller. Learn how Google uses data at
Google’s partner policy.
We enable settings to reduce identifiability where feasible (e.g., IP anonymization).
Advertising & Affiliate Links
The Site may include advertising or affiliate links to third-party sites. If you click a partner link or view an ad, the third party may place cookies or track interactions to measure performance.
We do not control third-party tracking. Review the privacy policies of those partners and websites before engaging.
How We Use Information
- Operate, maintain, secure, and improve the Site.
- Understand audience engagement and measure performance.
- Respond to inquiries and provide support.
- Detect, prevent, or investigate fraud, abuse, or security incidents.
- Comply with legal obligations.
Legal Bases for Processing (PDPA/GDPR)
Where applicable, our legal bases include: legitimate interests (e.g., Site operation and analytics), consent (e.g., for non-essential cookies where required),
and legal obligation. For Singapore users, we follow the PDPA consent and notification obligations and the Data Protection Provisions.
Data Retention
We keep personal data only as long as necessary for the purposes described in this Policy, unless a longer period is required by law. Aggregated, de-identified information may be retained for analytics.
Sharing of Information
We share information with: (a) service providers that help us operate the Site (e.g., analytics, hosting, security); (b) affiliates/advertising partners when you interact with their links or content;
(c) authorities if required by law, regulation, or legal process; and (d) as part of a business transfer (e.g., merger, acquisition).
Service providers are contractually bound to use data only on our instructions and to protect it appropriately.
International Transfers
We are based in Singapore, but service providers may process data in other countries. Where required, we implement appropriate safeguards (such as contractual clauses) for cross-border transfers.
Your Rights
Subject to applicable law, you may have rights to access, correct, or delete personal data, object to or restrict processing, and withdraw consent (which does not affect prior lawful processing).
Under the PDPA (Singapore), you can request access and correction. Under the GDPR (EU/UK), you may also have data portability and lodge complaints with a supervisory authority.
We will respond to valid requests within the required timelines.
Children’s Privacy
The Site is not directed to children under 13 (or the age required by local law). We do not knowingly collect personal data from children. If you believe a child provided personal data, contact us and we will take appropriate steps.
Security
We use reasonable administrative, technical, and physical safeguards to protect information. No method of transmission or storage is completely secure; we cannot guarantee absolute security.
Third-Party Links
Our Site contains links to third-party websites that we do not control. Their privacy practices are governed by their own policies. Review those policies before providing personal data.
Changes to This Policy
We may update this Policy from time to time. When we do, we will revise the “Last updated” date at the top and, where required, provide additional notice (e.g., a banner or email if you have contacted us previously).
Contact Us
For questions or privacy requests, contact: support@banksinsg.com
Registered location: Singapore (update with your full postal address if applicable).
Jurisdiction-Specific Notices
Singapore (PDPA)
We comply with the PDPA including the Consent, Purpose Limitation, and Notification Obligations. You may contact our Data Protection Officer at
support@banksinsg.com for PDPA-related requests.
European Economic Area/United Kingdom (GDPR/UK GDPR)
If you are located in the EEA/UK, Banks in SG is the controller of your personal data collected via the Site. Our legal bases are described above.
You may contact your local supervisory authority, and you may request to exercise your rights at any time.
California (CCPA/CPRA)
We do not “sell” personal information as defined by the CCPA/CPRA, nor do we knowingly share it for cross-context behavioral advertising in a way that requires a “Do Not Sell or Share” link.
If this changes, we will update this Policy and provide required mechanisms.